A new offering from that SAP released in February is specifically designed to help engage with customers in real-time and help with company marketing and sales. Customer Engagement Intelligence combines three applications run by SAP HANA: SAP Customer Value Intelligence, SAP Audience Discovery and Targeting, and SAP Account Intelligence including. With the three HANA applications combined, customer experience improves while providing opportunities for targeted marketing initiatives.
Watch the 3 minute video below to learn more about SAP Customer Engagement Intelligence.